International bow-tie day is an annual salute to the underrated male closet accessory, celebrated on August 28.

Heineken has been part of a few Jamaican companies that continue to make an event out of the occasion.

On Monday evening, Heineken invited persons out to Level 96 to enjoy a corporate mingle in honour of the fashion trend.

The invitations were stylish and creative, providing bow ties to key media persons to style in any way they chose.

Guests were met at the lower level at 96 Hope Road, with the signature cocktail, the brewito before being directed upstairs to join the activities.