Once you go to the Joy Spence Appleton Experience Rum Tour you will know, because you will be exposed to a sparkling, rich cultural experience that people travel from across the world to indulge in.

Located in Nassau Valley, St Elizabeth, the award-winning facility is named in honour of the world’s first female master blender, Joy Spence. Visitors to the attraction leave with a deep appreciation for the quality of not just Jamaican rum, but the Appleton Estate Jamaica blend boasting the warmth and flavour of the country’s heartland.

Marsha Lumley, marketing director for Jamaica and the Caribbean, says customers are offered a unique sensory experience, one that encompasses the history of the Appleton Estate, accompanied by their high-quality blends delivering an intimate journey through the history of what is arguably the finest rums in the world.

“A fine example of this is the recently held ‘Epicurean Journey with Joy Spence’, which included food-pairing menus designed to delight the palates of our guests. This is just one example of how we treat rum enthusiasts to flavour-filled adventures to uncover the secrets behind the exquisite tastes they have grown to love over the years,” Lumley said.

On November 15, the Joy Spence Appleton Experience Rum Tour found their way into the hearts of their customers much deeper when they came away with the RJRGLEANER Hospitality Jamaica Award for the Best Cultural Experience/Tour for 2019, surpassing two other finalists, the Bob Marley Tours and JaMIN Tours.

“We are elated having won the award. There is a lot of passion that goes into giving customers the best tour possible; one that makes them feel as though they are more knowledgeable on the rum the Jamaican people have loved for so long,” said Lumley. “To be recognised in this light is an honour and a privilege. We look forward to further preserving this rich and exquisite piece of our heritage for many years to come,’ she added.