Jeans with urine stain could be the new fad

A company is selling jeans that make the wearer look as if they have wet themselves.

US firm Wet Pants Denim has launched a range of denim that seems as if somebody has had an unfortunate accident with a watery stain at the front.

The company said: "Celebrities, influencers and everyday individuals alike are feigning incontinence in search of the 'wet pants' look.

"Here at Wet Pants Denim, we're delivering an identical style without the need to feel uncomfortable.

"Our jeans are individually procured for each order and hand-dyed, ensuring that every pair is one-of-a-kind. We also make hats."

The denim comes in three different styles and colours, with customers able to choose between blue, grey and white jeans for $75.

The firm also offers a service when customers can send in a pair of their own jeans to get the 'wet pants' look at the cheaper price of $30.

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