S Hotel Jamaica, a renaissance of the city of Montego Bay and the world-famous Jimmy Cliff Boulevard

Nestled along the Jimmy Cliff Boulevard, the new S Hotel Jamaica made a splashy entrance into Montego Bay earlier this year, putting the western resort city back on the map among international travellers.

In fact, it is its elegant forward-thinking design and a modern take on the Jamaican hospitality that clearly defines it.

The presence of the hotel, located on the world-famous Doctor’s Cave Beach, comes as another major and significant investment, standing out as part of the renaissance of the strip once known as Gloucester Avenue.

Now accustomed to receiving awards, the hotel’s General Manager, Lisa Gardner, says the inspiration of the contemporary 120-room S Hotel is as cosmopolitan as it comes, but the feeling is notably Jamaican as the property welcomes guests to their home away from home, balancing a cozy atmosphere with its purposeful design and sophisticated amenities.

“S Hotel’s prime location on famed Doctor’s Cave Beach and the irie Hip Strip serves as a stylish based camp to explore the area’s new shops, restaurants and entertainment,” Gardner said.

She noted that guests are exposed to several buzzing bars, a high-spirited pool scene, the exclusive Sky Deck for concierge floor guests, international restaurants, a café, a spa with therapeutic plunge pools, a gym and spacious modern guest rooms, thoughtfully combined to create a modern and effervescent sense of place.

“Staff and management all had big smiles on their faces after news broke that we had won the Best Hotel Opening Award, and the smiles turned into cheers when it was announced that Mr Christopher Issa won the Hospitality Personality Award of the year. It was an evening filled with pride and celebration,” Gardner said of this years’ fifth staging of the RJRGLEANER Hospitality Jamaica Awards.

“We’re grateful for the overwhelmingly positive response as we continue striving to surpass our guests’ expectations,” added Gardner.

She said the aim was to open a hotel for everyone that supports and integrates the local community to authentically share the Jamaican culture with visitors and also be a home away from home for Jamaicans.

Coupled with the genuine enthusiasm of the staff and team at the hotel, Gardner said it was rewarding that S Hotel had been recognised for bringing something new to hospitality in Montego Bay, and Jamaica as a whole.