The strategy of incorporating reggae music to drive political campaigns and win elections is not new to Jamaica. The People’s National Party (PNP) under Michael Manley elevated this technique to a science throughout the 1970s, delivering a slew of...
The business of north coast beach resorts hiring A-list reggae artistes for their off-property Christmas staff parties is not new. The trend started many years ago, and it escalated to a new level in the late ’80s and early ’90s when the then...
